<b>MUET</b> 800/4/J Question 1 | Teacher Cheryl's e-Portfolio - Blog Muet |
| <b>MUET</b> 800/4/J Question 1 | Teacher Cheryl's e-Portfolio Posted: 06 Jul 2014 10:31 AM PDT Study the chart and table below. Using only the information provided, analyse the sales of three fast food outlets in the first quarter of 2012. In your answer, you are to link the information presented in both visuals. You should write a report within 150-200 words. [40 marks]
Format for Question 1:
My attempt:- Sales of Three Fast Food Outlets in the First Quarter of 2012 The stimuli show the sales and promotional activities of three fast food outlets in the first quarter of 2012. It is evident that sales were positively influenced by the promotional activities that were carried out. Among the three outlets, Ray's Fish and Chips was the least popular, with monthly sales below RM500. Mario Pizza started off moderately well at RM1000 in January. Sales rose steadily to around RM 1500 in February and March when the "50% discount on next item" and "buy 1 free 1" promotions were carried out. However, Mario Pizza failed to sustain the momentum and suffered a marked decline in sales to RM1000 in April when there were no promotions. Ken Burger was the most popular outlet by far. In January, it offered free drinks to customers and thus recorded the highest sales among the three outlets (RM2500). In February and March, there were no promotional activities and this was reflected in the slight drop in sales to around RM2000. When Ken Burger gave away gift vouchers in April, sales soared to RM3000 and continued to show a rising trend. In conclusion, attractive promotional activities have a positive impact on the sales of fast food outlets; sales improved when there were promotional activities and vice versa. [203 words]  | ||
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